April 2011 The online News Magazine of Saint Mary’s Health Care

Advantage Health News!

Advantage Health’s spring advertising campaign www.morewetime.org was launched on March 4, featuring five very emotional patient testimonials which highlight the relationship aspect of Complete Care...an area in which AHPN can clearly differentiate and one that will resonate with our "involved" target patient.

Our first five featured patients have outstanding testimonials! Those featured include:

  • Heidi Cizauskas - Dr. Witherell's patient at the Walker/Standale office
  • Bill & Marci Goodson - Dr. Witherell's patient at the Walker/Standale office
  • Suzanne May - Dr. Witherell's patient at the Walker/Standale office
  • Julie VandenBosch - Dr. Decker's patient at the Jenison office
  • Emily Wilson - Dr. Foster's patient at the Southwest office

The campaign will run primarily on television: Wood TV 8, WZZM 13 and FOX 17, and will be supported by outdoor boards. A campaign website - www.morewetime.org - will house a combination of video and written patient testimonials, some "conversation starter" poll questions and include a venue for others to share their experiences with us. Finally, a new Advantage Health Facebook page will provide a forum to gather more patient stories, provide an additional venue to promote various testimonials, and provide basic health information.

Are you an AHPN patient? Share your own testimonials about our great model of care by visiting www.morewetime.org!


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